Lakefront Casinos

Destination Leadership

The South Shore Convention and Visitors Authority is a brand driven destination leader for the South Shore. Through innovative marketing and technology usage, the SSCVA continuously works to bring new visitors and businesses to the South Shore.

The South Shore Convention and Visitors Authority plays an important role in the leadership of the travel and tourism industry within the community and the state. By marketing the South Shore as a region and not a specific city or county, the entire community gains the benefits that occur from having visitors spending time and money from the Illinois border to the Michigan border.

Spotlight South Shore